Hotel Advisory
Hotel Advisory Services for Owners & Investors
Savvy IQ provides hotel advisory services for owners, investors, developers and hospitality groups, helping clients improve asset performance, assess opportunities, select operators, introduce brands and make better commercial decisions.
Trusted by Leading Brands
BUILT FOR HOTEL OWNERSHIP, PERFORMANCE AND GROWTH.
Hotels are complex assets. Performance depends on the right brand, operator, commercial strategy, guest experience, capital plan and management structure. Getting those decisions right can have a direct impact on long-term value.
Savvy IQ offers a broad range of hotel advisory solutions designed to help clients identify and capitalise on opportunities. We support owners, investors and developers with asset management, project development, owner representation, brand introductions, operator selection and acquisitions consulting.
- Hotel asset management and performance improvement
- Project development support for hotel and hospitality assets
- Hotel owner representation
- Brand introductions and market positioning
- Hotel operator selection and negotiation
- Acquisition consulting and opportunity assessment
What We Do
HOTEL ADVISORY SERVICES FOR OWNERS, INVESTORS AND DEVELOPERS
ASSET MANAGEMENT
Review hotel performance, revenue, costs, guest experience, operator effectiveness and asset strategy to identify opportunities for improvement.
PROJECT DEVELOPMENT SERVICES
Support hotel development and redevelopment projects with concept input, commercial planning, market understanding and hospitality expertise.
HOTEL OWNER REPRESENTATION
Represent hotel owners in commercial, operational and strategic discussions with operators, brands, consultants, developers and partners.
BRAND INTRODUCTION
Identify and introduce suitable hotel brands that align with the asset, market, guest profile, positioning and ownership objectives.
HOTEL OPERATOR SELECTION & NEGOTIATION
Support the process of identifying, assessing and negotiating with hotel operators to secure the right management or operating partner.
ACQUISITIONS CONSULTING
Assess hotel acquisition opportunities with commercial, operational and market insight to help owners and investors make better decisions.
When to use this service
SUPPORT FOR IMPORTANT HOTEL ASSET DECISIONS
Hotel advisory is most valuable when a decision affects asset value, operating performance or long-term strategy. This service helps owners and investors assess options clearly before committing capital, signing agreements or changing direction.
- You own a hotel asset and want to improve performance
- You are planning a hotel development or redevelopment
- You need independent representation in discussions with brands or operators
- You are considering a new hotel brand or repositioning strategy
- You need support selecting and negotiating with a hotel operator
- You are assessing a hotel acquisition opportunity
- You want to improve the commercial potential of an existing asset
- You need clearer advice before investment, sale, renovation or expansion
Hotel operator selection
Choosing the right operator is one of the most important decisions a hotel owner makes. We help define requirements, identify suitable operators, assess capability, review commercial fit and support negotiation discussions.
Hotel asset management and performance review
We review a hotel’s commercial performance, guest experience, cost structure, operating model, brand fit, operator effectiveness and market position to identify practical opportunities for improvement. Our articles Hotel GM and the Owner: Communication and Hotel Strategic Planning a Must look at this from the ownership side.
Hotel acquisition and development support
For acquisitions we review the market, asset potential, operating performance, brand fit, operator structure, risks and commercial assumptions. For development and redevelopment we contribute market insight, concept input, positioning, operating model review and commercial planning. Legal, tax and regulated financial advice should be handled by qualified specialists.
See our hotel work at The Norman Tel Aviv, Park Hyatt Zurich and Boho Marché, and our article The Future of Hospitality: 7 Key Trends Shaping Hotels. We provide hotel advisory services from our London head office and internationally: our London hospitality consultants.
Our Approach
A CLEAR PROCESS FOR HOTEL ADVISORY DECISIONS
01
REVIEW
We review the asset, opportunity, market, ownership objectives and current commercial position.
02
ASSESS
We analyse performance, risks, operator fit, brand potential, development options and market conditions.
03
ADVISE
We provide practical recommendations based on asset value, commercial opportunity and long-term strategy.
04
SUPPORT
We help owners and investors move through discussions, negotiations, development planning or implementation.
Measurable Impact
STRONGER ASSETS.
BETTER HOTEL DECISIONS.
VALUE
Identify opportunities to improve hotel asset performance, positioning and long-term commercial value.
FIT
Match hotels with suitable brands, operators, markets and guest expectations.
CONTROL
Support owners with clearer representation, stronger preparation and better commercial structure.
GROWTH
Assess development, acquisition and repositioning opportunities with greater confidence.
I have had the pleasure of working with Paul and his team across several restaurant concepts over many years. His operational knowledge, commercial understanding and ability to take a concept from the initial idea through to opening have made him an invaluable partner.
Paul brings creativity, energy and practical leadership to every project. I would highly recommend him to any hospitality business looking for an experienced and trusted partner.
— Jason Wells, Founder of Wells Group
Hotel projects
Food and beverage strategy, concepts and reviews for hotels, from Zurich and Tel Aviv to Bath.
Frequently Asked Questions
What does a hotel advisory consultant do?
A hotel advisory consultant helps owners, investors and developers make better decisions about hotel assets. This can include asset management, performance review, development planning, owner representation, brand introduction, operator selection, negotiation support and acquisition assessment.
Can you help improve the performance of an existing hotel?
Yes. Savvy IQ can review the hotel’s commercial performance, guest experience, cost structure, operating model, brand fit, operator effectiveness and market position to identify practical opportunities for improvement.
Can you help select a hotel operator?
Yes. Savvy IQ can support hotel operator selection by helping define requirements, identify suitable operators, assess capability, review commercial fit and support negotiation discussions.
Can you introduce hotel brands?
Yes. Savvy IQ can help identify and introduce hotel brands that may be suitable for the asset, location, market, guest profile, positioning and ownership strategy.
Can you support hotel development projects?
Yes. Project development support can include market insight, concept input, positioning, operating model review, brand considerations, commercial planning and hospitality expertise during development or redevelopment.
Can you help assess a hotel acquisition?
Yes. Acquisitions consulting can include reviewing the market, asset potential, operating performance, brand fit, operator structure, risks and commercial assumptions. Legal, tax and regulated financial advice should be handled by qualified specialists.
Do you provide hotel advisory services in London?
Yes. Savvy IQ’s global headquarters is in London and we advise hotel owners, investors and developers in London and internationally. Find out more about our London hospitality consultants.
When should a hotel owner consider changing operator?
It is worth reviewing when performance is falling behind the market, the brand or operating model no longer fits the asset, or owner and operator are no longer aligned. We start with a review of commercial performance and operator effectiveness, then help define requirements and identify alternatives if a change is warranted.
Ready to unlock more value from your hotel asset?
Whether you are reviewing performance, planning development, selecting an operator, introducing a brand or assessing an acquisition, Savvy IQ can provide the hotel advisory support needed to move forward with greater clarity.